Wednesday, July 24, 2013

The Impact of Moneyball on Sports and Business

Moneyball has forever changed the way that people will see the game of baseball. Billy Beane developed a system which evaluated talent using big data to find the best value in players to build a winning team. This strategy led the 2002 Oakland A’s to a record winning season and changed Major League Baseball forever. The principles Billy developed for evaluating talent stands for much more than just baseball. People that make decisions using discipline, who are managing trend lines, growing the business, and making hard decisions, adhere to the same principles of Moneyball. After the release of the book Moneyball, Wall Street took to heart the principles which Billy developed and so should you. 



First, you have to challenge authority to survive against your competitors. Your business is working under constraints, often unfair constraints. If you’re trying to beat bigger and better funded competitors you’re not going to do it by playing their game. They play their game because it gives them the competitive advantage over you. Tradition will kill you, so you have to change the game and the only way that you can do this is through thinking differently. You have to develop a philosophy and stick with it, because if you stick with it then you have the best chance of success. Every company is different and therefore a different business. It can be easy to follow your competitors and do what is normal for the industry; however, if you want to elevate your company then you have to challenge conventional thought. Identify a fundamental problem in your industry and focus on solving that problem. Figure out what the actual issue is, and solve it. The hardest part about doing this is that it is hard to explain, but you have to be disciplined no matter what employees, media, and anyone else is saying. Let your results speak for themselves.

Secondly, a key concept from Moneyball is recruiting the right talent. The goal of this is to get a higher performance than what you paid for. Experience is often over-rated. If you hire someone has been working in the industry for 25 years then you are going to have to pay them more. You should always be looking for your future stars and talent which will cost you less. Recruit them on potential but reward them for performance so that they want to stay with your company. Some of the most successful people in business lacked relevant experience at the time they joined. But, what they lacked in experience they more than made up for in sheer talent and hunger. You want people who fit the company and want to speak for the company, people who are willing and want to go the extra mile to succeed.  A common mistake that companies make is recruiting team members because they look the part. You want people who can actually do the job and do it well. Get good at seeing talent where others don’t, and be patient. Often your best people will take a little while to shine, but don’t be too patient. The really great people tend to deliver some value almost immediately.
Lastly, understand and know your business. Know your goals and metrics for reaching them. If you know every element of your business then you can find opportunities for growth. If you invest, you want a high probability of return. If you make decisions based on data, then you need a lot of data because numbers only mean something if you have a lot of them. You also need to establish a clear link between what you are doing and what your corporate strategy is.


In conclusion, Moneyball is about changing the game. It is about seeing something that is not right, and deciding that you want to fix it. Billy Beane changed the way people saw success in baseball teams. Businesses use Money ball to build a platform to outperform their competitors. In the end Moneyball applies to business and sport because it is about improving your chances to be competitive against your competitors.   

Written By Thomas Breslin

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